Watch: Coca-Cola Supercup is born as Lega Serie A sell naming rights

17 dic 2019

Ahead of the Italian Supercup final on Sunday, in which Juventus and Lazio will fight for the first title of the season, Lega Serie A have announced that the competition now has a new name. In fact, they have sold the naming rights to Coca Cola.

Therefore, as announced with a video on their social profiles earlier today, the competition will be called Coca-Cola Supercup. The game will take place in Riyadh, Saudi Arabia, on December 22nd. Take a look at the announcement below.

Lega Serie A presents Coca-Cola Supercup 2019/2020 @juventusfcen @OfficialSSLazio #CocaColaSupercup #WeAreCalcio pic.twitter.com/IbVs8UrCKl
— Lega Serie A (@SerieA_EN) December 17, 2019